Speakers

Rokas Golcas

AdWords Specialist at Golcas.lt

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Rokas Golcas

About speaker:

Rokas works 6 years with Google AdWords. During this time he has been working with more than 50 different customers from US to Australia. At the moment it is one of his areas of expertise. Rokas constantly works on improving it. He also wrote a book “AdWords Advertising: successful start guide”, which should help for those who wish to create and manage their own AdWords account.

Topic: "Sales channel attributing"

11:15 - 11:45 5.3

Consumer behavior is getting more difficult. During a purchase process, the user visits a variety of channels, and each of them has influence to the decision of purchase. The ability to select the proper attribution model may be the reason for success or failure. What are these models and how to choose them, will be discussed in the report.

Ticket prices

Ticket’s price includes:

  • Participation at the event (participants may choose presentations and seminars)
  • Lunch and two coffee breaks
  • Free ecommerce consultancy from GETSHOPIN consultants (NEW!)
  • Translation from Lithuanian to English and from English to Lithuanian in two presentation halls (5.1 and 5.3)
  • VAT, taxes

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123€

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LITHUANIAN EXHIBITION AND CONGRESS CENTRE LITEXPO, LAISVĖS PR. 5, VILNIUS
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