15March 2016

E-KOMERCIJA '16

E-commerce conference in Vilnius, Lithuania

REGISTER NOW
23Speakers
5Seminars
3Halls
350Participants

About conference

Annual event for ecommerce and digital marketing enthusiasts. Conference values: practicality, relevance, and adaptability. Event will take place in three halls simultaneously.

This year’s news:

  • Presentations and seminars are marked according to the target audience (beginners, advanced, or everyone);
  • Ecommerce consultancy will be provided for free by GETSHOPIN;
  • Translation from Lithuanian to English and from English to Lithuanian in two presentation halls (5.1 and 5.3);
  • Discussion – battle of e-commerce platforms.

Agenda

For everyone09:30 - 10:00
Vytautas Vorobjovas
Chairman at Lithuanian Ecommerce Association
Pranešėjas Vytautas Vorobjovas

Cross-border ecommerce trends in Lithuania

Advanced10:00 - 10:30
Max Riis Christensen
CEO at MakesYouLocal (Denmark)
Pranešėjas Max Riis Christensen

Profitable growth in a foreign countries (part I)

To build a successful online business, in another country, is not that simple. Many companies all over the world have learned this the hard way. In this presentation I will try to give you a few tools that will make it easier for you to take the right decisions down the road. I will also share some of our experiences from the 6 years of work with cross border e-commerce.

Advanced10:30 - 11:00
Donatas Gudelis
Managing Director for Baltic countries | Board member at MakesYouLocal
Pranešėjas Donatas Gudelis

Profitable growth in a foreign countries (part II)

  • How to prepare online shops for their expansion to new markets
  • How to manage a localization project
  • What details should be borne in mind when preparing an online shop for a new market (technical aspects, such as payments, trust marks, etc.)
  • Ongoing tasks. Marketing, customer care, logistics and return of investment in a new market. How, where, for how much and what must be done and how much time does it take.
11:00 - 11:15

Coffee break

For everyone11:15 - 11:45
Kęstutis Daukševičius
Director at "Įrankiai.lt"
Pranešėjas Kęstutis Daukševičius

Practical ecommerce experience in Scandinavia

The story of Įrankiai.lt and Verkter. What was the starting point and what have we achieved. The biggest challenges in Scandinavia are logistics and languages. The differences of e-commerce between the Baltic states and Scandinavia. The most expensive mistakes.

For everyone11:45 - 12:15
Tomas Baranauskas
Product development manager at DPD Lietuva
Pranešėjas Tomas Baranauskas

Logistics in a cross border market

“Think global – deliver local” might be the description of the announcement subject and idea. Everyone planning to enter foreign markets ought to follow it. Practical examples of the delivery peculiarities and habits of e-buyers in the Scandinavia and the countries of Eastern and Western Europe will reveal the intercultural differences.

For everyone12:15 - 12:45
Matiss Ansviesulis
Co-founder and CEO at Creamfinance
Pranešėjas Matiss Ansviesulis

Entrepreneurship and expansion into foreign countries

The focus on business scaling is crucial for the company, starting up in Baltics. Starting up in a small country forces you to think globally from day one. The importance of planning and strategy to expand abroad is crucial for the small company, and such steps such be well-thought throughout.

12:45 - 14:00

Lunch break (Lunch included into ticket price)

For everyone14:00 - 14:30
Jana Golubeva
E-commerce Project Development Manager at Citadele bank (Latvia)
Pranešėjas Jana Golubeva

3 fresh ideas for online businesses how to empower credit card payments

For everyone14:30 - 15:30

DISCUSSION: battle of e-commerce platforms - fight for clients

In the discussion there will a battle for clients between three Lithuania’s popular e-commerce platforms. The winner will be selected according to the conference participants votes. You will decide which representative arguments are worthier than others.
In the fight ring for customers will participate:

  • NFQ (Tadas Četkauskas) represents OXID.
  • Reservation Partner (Martynas Barkauskas) represents Prestashop.
  • ADEO WEB (Paulius Nagys) represents Magento. 

The discussion will be moderated by Vladas Sapranavičius (WEBCONSULTING).

15:30 - 15:45

Coffee break

For everyone15:45 - 16:15
Aistė Kesminaitė – Jankauskienė
Small business owner
Pranešėjas Aistė Kesminaitė – Jankauskienė

Ecommerce development on Etsy marketplace

What is Etsy platform? How to create a good shop on Etsy? The most common mistakes beginners make. What’s the best way to “break through”?

For beginners16:15 - 16:45
Vytautas Rusakevičius
Manager at Efarma.lt
Pranešėjas Vytautas Rusakevičius

Transfer of competences to electronic space

In what circumstances did the online pharmacies appear in Lithuania, what are their characteristics, competences and regulations. What is the principle of online prescription, how could patients, doctors, pharmacists and society benefit from it. The peculiarities of pharmaceutical production and medicine purchasing and delivering. Analysis of www.efarma.lt mistakes and recommendations how to avoid them. Encouragement to start online business by applying your own competences

Advanced16:45 - 17:45
Bartosz Kotulski
Business Development Manager at SALESmanago
Pranešėjas Bartosz Kotulski

How marketing automation boost sales and increases retention: ecommerce case studies

How marketing automation boost sales and increases retention: ecommerce case studies.

Advanced09:30 - 11:00
Martynas Gedminas
CEO at "Alfa analitika"
Pranešėjas Martynas Gedminas

SEMINAR: how to track offline world with Google Analytics

Google Universal Analytics:

Offline marketing accounting which used to seem impossible.

Cross-device accounting: different devices and one user.

CRM marketing data accounting lets you use CRM data for remarketing.

Enhanced Ecommerce configuration providing a detailed transmission path both for online and offline shopping.

Additional technologies: Google Tag Manager.

11:00 - 11:15

Coffee break

For beginners11:15 - 12:45
Rosita Kajackaitė
CEO at Conversion Sumo
Pranešėjas Rosita Kajackaitė

SEMINAR: 7 conversion secrets and tools to reveal them

The main indicators for all the companies operating in the online shopping field are income and profit. In order to achieve your goal, your costumer has to achieve it first. The subject is the tools that will help you to get familiar with your customers, their actions and to increase your income and profits.

12:45 - 14:00

Lunch break (Lunch included into ticket price)

For beginners14:00 - 15:30
Simas Šarmavičius
Head of E-Commerce Department at "Gera dovana"
Pranešėjas Simas Šarmavičius

SEMINAR: establishing of a new e-shop (part I)

The objective of the seminar – clearly arrange steps of establishing of a new eshop, discuss the most common issues and ways to solve them. Therefore he will present a wide range of practical knowledge about establishing of eshops, design, marketing, commercial and legal areas, customer service and IT. This is the basic knowledge required for anyone who wishes to get started with e-commerce.

15:30 - 15:45

Coffee break

For beginners15:45 - 17:15
Simas Šarmavičius
Head of E-Commerce Department at "Gera dovana"
Pranešėjas Simas Šarmavičius

SEMINAR: establishing of a new e-shop (part II)

The objective of the seminar – clearly arrange steps of establishing of a new eshop, discuss the most common issues and ways to solve them. Therefore he will present a wide range of practical knowledge about establishing of eshops, design, marketing, commercial and legal areas, customer service and IT. This is the basic knowledge required for anyone who wishes to get started with e-commerce.

For everyone17:15 - 17:45
Daugailė Syrusaitė
Lawyer at TRINITI
Pranešėjas Daugailė Syrusaitė

Legal aspects of ecommerce

Ecommerce companies should take take about legal aspects like proper protection of personal data, protection of consumer rights, various terms of usage of a website, legitimacy of direct marketing, protection of owned intellectual property. Audience of this presentation will learn about all those legal aspects.

For beginners09:30 - 10:00
Rytis Meškauskas
Digital Marketing Director at Pigu.lt
Pranešėjas Rytis Meškauskas

Mobile marketing

Mobile Commerce – today’s e-commerce. How successfully to take advantage of consumer behavior? How to measure the value of mobile communications? These and other m-commerce-related questions will be answered during this session.

Advanced10:00 - 10:30
Aidis Dalikas
Creative Director at "Socialus marketingas"
Pranešėjas Aidis Dalikas

Facebook marketing for advanced users

Social networks, in particular Facebook, are getting more complicated channel for those who want to achieve their goals easily and efficiently. The noise created by some brands distracts customers and increases their dissatisfaction with poor quality content. In this presentation Aidis will briefly talk about the main aspects that will help participants exclude themselves from the general noise, giving the benefits for consumers, and finally make friends and gain regular customers.

For everyone10:30 - 11:00
Rytis Laurinavičius
Co-founder and CEO at Soundest
Pranešėjas Rytis Laurinavičius

Presentation of research on email marketing

During a presentation Rytis will present Lithuanian analysis of email marketing analysis of online shops made by Soundest. It will be a great opportunity for participants of the conference to look at themselves and compare their performance with the market standards.

11:00 - 11:15

Coffee break

Advanced11:15 - 11:45
Rokas Golcas
AdWords Specialist at Golcas.lt
Pranešėjas Rokas Golcas

Sales channel attributing

Advanced11:45 - 12:15
Tadas Deksnys
CEO at InsideWarehouse
Pranešėjas Tadas Deksnys

7 sucess stories related with content marketing

In the next 4 years the companies will double the investments to the content marketing which in total will amount for USD 300 billion. There emerges a natural demand for relating those investments to the results which would allow to calculate the return on investment. We will discuss the customer’s journey, the impact of the content to the customer’s decisions and will review the most successful examples of relating content marketing to the sales.

Advanced12:15 - 12:45
Tomas Varnas
CEO at "Good one"
Pranešėjas Tomas Varnas

SEO 2016 – the most effective Digital marketing channel

We will learn how to buy SEO services in order to achieve safe and long-term first-class results. We will have a look at statistically most efficient and the largest e-shops sales channels through the lens of complex marketing and the Google search engine. We will see some real-life examples and statistical data that everyone engaged in e-commerce should be aware of.

12:45 - 14:00

Lunch break (Lunch included into ticket price)

For beginners14:00 - 15:30
Daniel Richter
CEO at Adxmedia (Germany)
Pranešėjas Daniel Richter

SEMINAR: lead generation (part I)

The presentation will give an introduction and more in depth information about lead generation. It will include the do’s and don’ts, how to define the right target group, how to cluster the target group and which technologies are important to use. Different cases will show, how an effective lead generation can be set-up and executed. The presentation will be split in 2 Sessions, one for beginners and the other one for advanced marketing managers.

15:30 - 15:45

Coffee break

Advanced15:45 - 17:15
Daniel Richter
CEO at Adxmedia (Germany)
Pranešėjas Daniel Richter

SEMINAR: lead generation (part II)

The presentation will give an introduction and more in depth information about lead generation. It will include the do’s and don’ts, how to define the right target group, how to cluster the target group and which technologies are important to use. Different cases will show, how an effective lead generation can be set-up and executed. The presentation will be split in 2 Sessions, one for beginners and the other one for advanced marketing managers.

Advanced17:15 - 17:45
Aurimas Paulius Girčys
Head of Digital Media and Analytics at SuperYou
Pranešėjas Aurimas Paulius Girčys

News in Google AdWords

New functionalities appear constantly in AdWords advertising. This announcement will cover the recent years news which may be used when working with Lithuanian clients in Lithuania. The announcement is targeted at those who have came across AdWords advertisements and wish to know more about the AdWords opportunities.

General sponsor

Other sponsors

Ticket prices

Ticket’s price includes:

  • Participation at the event (participants may choose presentations and seminars)
  • Lunch and two coffee breaks
  • Free ecommerce consultancy from GETSHOPIN consultants (NEW!)
  • Translation from Lithuanian to English and from English to Lithuanian in two presentation halls (5.1 and 5.3)
  • VAT, taxes

Till DEC 31, 2015

75€

Till FEB 29, 2016

95€

Till MAR 14, 2016

115€

Buy ticket
LITHUANIAN EXHIBITION AND CONGRESS CENTRE LITEXPO, LAISVĖS PR. 5, VILNIUS
Location

CONTACT US

  • info@e-komercija.eu
  • +370 650 77378